YEAR
2022-2023
CLIENT
ICAT, ICEC, ESCENA25
SERVICES
BRAND STRATEGY
CREATIVE DIRECTION
SOCIAL MEDIA CONTENT
VIDEO EDIT
#Escena 25: The platform to find discounts on cultural event tickets for young people.
Escena25 is an alliance formed by theaters and concert halls in Catalonia with the goal of bringing culture closer to young people. Each week, we highlight and recommend theatrical works, performing arts, dance, circus, and music concerts from the member theaters of Escena25 through all digital channels. The chosen visual resource is central to the entire initiative: the ticket.
Team: Grove Agency
Account Management: Clara Nafría
Digital Strategy: Clara Nafría & Anna Villaró
Social Media Content: Clara Nafría, Anna Villaró, Sergio Ramírez
Creative & Art Direction: Paula Ramisa